WHAT IS SEO?
Search engine optimization or seo is a marketing process of getting your website rank higher in the search results in order to get more traffic on your website.
In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers.
Major search engine like Google, yahoo, bing provides listing of pages and websites which it deemed to be most relevant to our query. In these listing you would find two kind of result one is paid advertisment and other is organic one.
According to a survey, organic listed websites tends to get more traffic than paid one. If you want to your business to grow then you need get your website rank higher in search results.
There are numerous techniques and strategies that help in creating a relevant and optimized website to truly compete for the keywords.